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Last updated 24 October 2026

Privacy policy

What personal data we collect, why, who processes it for us, how long we keep it and the rights you have.

This policy explains what personal data Kraftr collects on kraftrjewelry.com, why, who we share it with, how long we keep it and the rights you have.

Who is responsible for your data

[Company legal name], [Registered address]. GSTIN [GSTIN].

For any question about your data, or to use your rights, contact our Grievance Officer, who also answers privacy questions:

  • Name and designation: [Grievance Officer's name], [Designation]
  • Email: care@kraftrjewelry.com (please put "Privacy" in the subject)

What we collect and why

We only ask for what we need for the purpose shown. Fields marked optional on our forms can be left blank.

What

Why we need it

What it lets us do

Name, email and password (stored only as a one-way hash)

To create and secure your shop account

Sign you in, and keep your wishlist and orders

Phone number

Delivery OTP and courier contact

Hand your parcel to you and no one else

Delivery and billing addresses

To deliver your order and issue a GST invoice

Ship your piece and send you a correct invoice

Order details: pieces, sizes, prices, engraving text, gift message

To make, engrave and send your order

Make the piece you asked for and keep a record of the sale

Payment status and the payment reference from Razorpay

To confirm you have paid and to issue refunds

Take payment and refund you. We never see or keep card numbers, UPI PINs or bank passwords

Wishlist

Because you asked us to save it

Show your saved pieces on any device

PAN, only for an order above ₹2,00,000

Indian tax rules ask us to record it for large purchases

Meet our tax duties; used for nothing else

Your choice about marketing emails, and when you made it

So we only email offers if you asked for them

Send new pieces and offers only to people who opted in

Messages you send us

To answer you

Reply to questions, complaints and returns

Device and browser signals checked by Cloudflare Turnstile

To stop bots and fake sign-ups

Keep your account and our forms safe

Server logs: IP address, browser, pages requested, time

Security, and to meet Indian law

Find and fix faults and attacks

Analytics, if you allow Google Analytics cookies: pages viewed, device type, approximate location

To understand which pages are useful

Improve the site

We don't sell your personal data, and we don't use it to target ads to you elsewhere. We only send marketing emails, about new pieces and offers, if you tick the box for them when you sign up or turn them on in your account. The box is never ticked for you. You can turn them off at any time in your account or with the link in every marketing email. Order, delivery and account emails are part of the service and aren't marketing.

The legal basis

  • Your consent. We ask for it when you create an account, and you can withdraw it at any time; see "Your rights" below. Withdrawing it doesn't affect anything we did before.
  • Things you give us to buy something. Indian law lets us use the details you give us to complete a purchase, deliver it and support it.
  • Legal duties. For example, GST invoices, tax records and the logs that CERT-In requires.

Who processes your data for us

We use these companies to run the site and the shop. Each one handles your data only on our instructions and only for the purpose shown.

Company

What for

Where

Razorpay Software Pvt Ltd

Payments and refunds

India

Google (Firebase App Hosting)

Running the website

Singapore

ClickHouse (managed Postgres on AWS)

Our database: accounts, orders, enquiries

Singapore

Cloudflare

Images and files, website security, Turnstile

Global network

Resend

Sending order, account and enquiry emails

United States

Google Analytics

Site analytics

United States

Our courier and insurer, Sequel Logistics

Delivering and insuring your parcel

India (Sequel Logistics)

We also share data when the law requires it, for example with tax authorities, or with the police or a court under a valid legal order.

Storage outside India. Our website and database are hosted in Singapore, and some of the services above process data in the United States or worldwide. Indian law allows this. We choose providers that protect data to recognised standards, and our contracts with them require it.

How long we keep it

Data

How long

Shop account and wishlist

Until you delete your account. If an account is unused for 3 years, we will email you and delete it 48 hours later unless you sign in

Orders, invoices and payment references

8 years from the end of the financial year, as Indian tax law requires

Server logs

At least 180 days and up to one year, as Indian law requires

Analytics

14 months (our Google Analytics setting)

PAN, on orders above ₹2,00,000

8 years, with the order's tax records

Your marketing choice

Until you change it, with the date you made it

How we protect it

All traffic to the site is encrypted (HTTPS), and our database connection uses verified TLS. Passwords are stored only as a salted hash. Sign-in attempts are limited, and accounts lock after repeated failures. Staff access is limited to the people who need it, and each person has their own account. Card details never reach our systems.

If a breach of your personal data happens, we will tell you without delay, with what happened, what it means for you and what we are doing about it. We will also report it to the Data Protection Board of India and to CERT-In as the law requires.

Cookies

We use a small number of cookies and a little of your browser's own storage:

  • Essential: a cookie keeps you signed in (payload-token), another remembers which country shop you used (shop-country), and your browser's storage keeps your cart and, when you're signed out, your wishlist on this device. The site doesn't work properly without them.
  • Security: Cloudflare Turnstile checks that a visitor is human when you sign up or send a form.
  • Analytics, only if you allow them: Google Analytics cookies (_ga, _ga_*) measure which pages are visited. They are off until you choose "Allow analytics" in the cookie banner. Until then, Google Analytics only receives cookieless signals, such as a page being viewed, that aren't tied to you or your device. You can change your choice at any time with "Cookie settings" at the foot of every page. Your choice is remembered in your browser's storage.

Do Not Track. Our site doesn't change its behaviour in response to browser Do Not Track signals. We don't allow other companies to track you across other sites through ours, apart from the Google Analytics described above.

Your rights

You can:

  • see what personal data we hold about you and how we use it;
  • correct or update anything that is wrong or out of date (you can change most details yourself in your account);
  • delete your account and personal data, except what the law requires us to keep, such as invoices;
  • withdraw your consent at any time, as easily as you gave it;
  • nominate someone to use these rights for you if you die or can no longer act yourself;
  • complain to us, and then to the regulator.

To use any of these rights, email our Grievance Officer at the address above. We may ask you to confirm your identity first. We reply as soon as we can and within 90 days at the latest; most requests are done within a week. Complaints are resolved within one month.

If you're not satisfied with our answer, you can complain to the Data Protection Board of India through its online portal, once its complaint process is in force.

Children

Kraftr is for people aged 18 and over. We don't knowingly collect personal data from anyone under 18. If you think a child has given us their data, contact us and we will delete it.

If you live outside India

  • UAE: you have the rights in the UAE Personal Data Protection Law: access, correction, erasure, restriction, objection and portability. Contact our Grievance Officer to use them.
  • United States: we don't sell or share personal data for targeted advertising. The site isn't directed at children under 13. California residents can review and correct their data as described above, and we will tell you about material changes to this policy on this page.
  • Canada: our Grievance Officer is the person accountable for your personal information. Your data is stored and processed outside Canada (in Singapore, India and the United States), where the law may let the authorities there access it. You can complain to the Office of the Privacy Commissioner of Canada, or in Quebec to the Commission d'accès à l'information.

Changes to this policy

We will update this policy when our practices or the law change, and show the date of the update at the top. If we change it in a way that matters, we will tell account holders by email before the change takes effect.